Hannover, Germany, November 11, 2026. EW Nutrition today launched Pretect Max, a complex natural solution that supports broiler gut health in the starter phase (d0-21), when coccidial challenge builds, and can be continued to slaughter under sustained high challenge.
In coccidiosis, ionophores and chemical anticoccidials act on a single target, vaccines need time to build immunity, and none of them fully address what the parasite leaves behind: damaged gut lining, dysbiosis that opens the door to opportunistic bacteria, and subclinical losses that surface as poorer feed conversion.
Pretect Max answers with a complex formulation built on three complementary modes of action building resilience against the challenge, plus a phytomolecule complex that supports mucosal recovery and antioxidant defense. Thus, multiple targets lower the risk of resistance compared with single-target compounds.
In controlled floor-pen trials and commercial trials run between 2023 and 2026, Pretect Max helped reduce oocyst output, showed lower lesion scores than a reference chemical coccidiostat, and improved FCR, demonstrating that supporting gut health under challenge brings overall performance benefits, at solid ROI even when applied on top of a conventional program.
“Our mandate is to innovate where existing tools stop short. We work to deliver solutions that are effective and easy to use in real-life scenarios. Pretect Max is not a veterinary medicinal product, but a natural solution that offers clear production benefits for our customers.” said Jan Vanbrabant, CEO of EW Nutrition. Gut Health Platform Manager Maria Rodriguez added, “Our feed and liquid Pretect Max formats give producers full flexibility. Plus, you can apply Pretect Max alone for gut health support or alongside coccidiostats and vaccines in shuttle and rotation programs, with no withdrawal period.”
The launch brought together customers, partners, and the general public to EW Nutrition’s booth for the formal launch, and later on for a scientific session on gut health and coccidiosis in particular, delivered by two of the world’s leading independent experts, Drs. Damer Blake and Filip van Immerseel. The large number of attendees and the interest shown highlight the need for such a complex and flexible solution in the context of increased production challenges.
Media contact
cristina.flemming@ew-nutrition.com